A major factor in employee happiness is workplace culture. Research shows that happy employees not only perform better, but are also more likely to stay longer at their company. A company’s values and culture are becoming increasingly important factors to job seekers, alongside salary and benefits. A company’s commitment to culture-defining initiatives such as respect for work-life balance, diversity in team-building, and mentorship programs are essential to many job seekers. For small companies with limited resources, it's even more valuable to define and promote their culture. In this session, we will talk about how Notch8 examined our mission and set of values in order to define our company culture. Learn how this work has helped us attract and retain the right employees and keep productivity up, all without breaking the budget. You’ll come away with ideas on how to incorporate your company’s core values into your hiring practices and build a strong, productive, and committed team.