Penny Bauder will share how she turned her bootstrapped start-up into a multi-million dollar company. Green Kid Crafts received and continues to draw investor interest, however, the company has made a commitment to decline future investment. Penny will share strategies on quickly becoming cash-flow positive, building a sizable and growing customer base, solving real problems for those customers, and techniques on building a company culture that can power consistent and sustainable growth. When you do not need to manage the expectations from investors, you can concentrate on the fundamentals — building a resilient business that lasts. Instead of encouraging you to chase investment, Penny will speak to the benefits of just saying "no" to funding. She'll talk about the benefits of retaining control of your company and schedule, deciding on your own goals and how fast you want to grow, maintaining your independence, and the gift of staying true to your original vision.